The official blog of 8:28 Insights, where cultural intelligence and brand strategy come together to explore human stories, insights, and ideas that keep brand-building human.
The 8:28 Journal
Multicultural Marketing Is Not DEI: It’s Business Strategy
With DEI initiatives facing challenges, this journal entry explores why multicultural marketing remains essential for brand growth. Discover the business case, the risks of missing the mark, and how authentic connections with diverse audiences drive innovation and loyalty.
Five Years of 8:28 Insights: Celebrating Growth, Gratitude, and the Journey Ahead
Celebrating five years of 8:28 Insights, this journal entry reflects on our journey, the lessons we've learned, and the incredible people and brands who have shaped our story.